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Hana Kovářová named director of the Business Development Department
As of 1 August 2008, the management of DIRECT Pojišťovna was strengthened with the addition of Hana Kovářová, director of the newly created Business Development Department. In her new position, the previous Senior Product Manager at DIRECT Pojišťovna will be responsible for product development and analysis, administration of the product portfolio, production methodology and for the strategy and development of additional sales channels.
14 August 2008Prague,
“Creation of the new Business Development Department, which will be a part of DIRECT Pojišťovna’s Business and Marketing Division, is in complete compliance with our strategy. I feel that this area is key and I see great potential for company growth here,” says Director of Business and Marketing at DIRECT Pojišťovna, Klaudia Tóthová.
Hana Kovářová graduated from the University of Economics, Prague. She gained her first professional experiences, while she was still studying, at T-Mobile, a.s. (at that time Radiomobil, a.s.) and Accenture, where she began working after completing studies. She worked as a business consultant on projects for Česká pojišťovna, where she helped with a transformation project at the insurance company, including transition to a new information system. At the beginning of August 2006, Hana Kovářová began working at DIRECT Pojišťovna as Senior Product Manager.
DIRECT Pojišťovna’s new Business Development Director speaks English fluently and is conversant in Spanish and German. Her interests include travel and sports.
For additional information contact: Tomáš Zavoral, press spokesman, tel.: 225 290 213, 724 660 626, tomas.zavoral@direct.cz
DIRECT Pojišťovna entered the Czech market on 21 May 2007 with direct sales of auto insurance. Initially it offered third party liability insurance, to which it added automobile casco insurance in August 2007. In April of this year, it extended its product portfolio to include motorcycle insurance.
The sole shareholder of DIRECT Pojišťovna, a.s. is Intouch Insurance Group B.V., which is 50% owned by international group DIFI (Direct Insurance Financial Investments Ltd.) and 50% by British insurance group RSA (RSA Insurance Group Plc.).
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